RENATO BIALETTI, ITALIAN ENTREPRENEUR & SON OF ALFONSO BIALETTI, INVENTOR OF THE MOKA EXPRESS STOVETOP COFFEE MAKER, DIES AT 93
RANCHO CUCAMONGA, CALIF. (Feb. 17, 2016) – Bialetti USA, today announced that it has received news from Bialetti Italy that Renato Bialetti, son of Alfonso Bialetti, inventor of the Original Moka Express, has died at age 93 in Ascona, Switzerland on February 11, 2016.
Renato’s father, Alfonso Bialetti, founded the company in 1919 and launched the Original Moka Express in 1933. Renato was raised in the family business and during his tenure he was known for his marketing prowess for the Moka Express. His goal was to make the Moka Express famous around the world by restyling the original design to include the popular "omino coi baffi", a little man with moustache also known as l’Omino, which is now the symbol of Bialetti products worldwide.
Today, the unique aluminum stovetop coffee maker is the number one coffee maker in the world with over 330 million units sold and can be found in nearly 90 percent of Italian households. In 2008, the original Moka Express was included as a masterpiece of modern art in the Museum of Modern Art (MOMA), New York, Department of Architecture and Design.
For more information about Bialetti and its products, please visit www.bialetti.com or find us on Facebook at www.facebook.com/bialettiusa.